An Unfortunate Exchange

This image is taken from the local phone book and is for a Catholic book store not far from where i live. A friend needed a "Jesus Fish" as a birthday present and we wanted to call to ensure they had them before leaving. Imagine my surprise when i saw the phone number. I commented on the this to the proprietors mother who was looking after the shop when we arrived and she told us how they, obviously, complained to the phone company that this was unacceptable and would like another number. However, they were told that the location dictated the first three digits of the number and there was nothing that could be done. Of course, nowadays they could just get a cell phone, but I suspect the store has been there long before that was an option and, as you might expect, it seemed pleasantly free of demonic activity (at least while we were there).

It's a bit of a stretch to use this as a critique of monopoly capitalism but whereas real estate companies, developers and others banish floor number 13 from some buildings in order to please their tenants, etc.,it takes a rather obtuse telemonopoly to not omit this exchange from the options they would impose on a geographic area that would have a vast majority of its populace who are Christians, practising or not.